Creamy, high-pigment colour
Glides on effortlessly, blends in seconds
8 hours of long-wear*
No guesswork. No mess. Just swipe.
Free gift when you spend £50+
100% Vegan
Love at First Swipe
Meet the NEW EyeSwipe. Our upgraded, ultra-creamy eyeshadow stick designed to make eye makeup effortless. Richly pigmented and smoother than ever, it glides on seamlessly, blends in seconds and builds from soft definition to bold impact. The lifeproof formula delivers up to 8 hours* of long-wear, so your look lasts throughout the day.
*Based on an instrumental study of 20 volunteers, conducted under clinical supervision.
Is EyeSwipe long-wearing?
Yes. The life-proof formula delivers up to 8 hours* of all-day wear. Once set, the formula locks onto the lids and stays in place without creasing, fading, or smudging.
Do I need a primer?
No, EyeSwipe delivers high color payoff and long-wear performance without a primer.
What are the key characteristics of the EyeSwipe formula?
A creamy texture. High color payoff. Smooth, effortless glide. Long-wear performance (up to 8 hours). Luxurious shimmer finishes.
What's new about the upgraded formula?
The new EyeSwipe is creamier and smoother than before, with richer pigment and improved blendability. It delivers instant colour payoff with enhanced 8-hour wear performance.
Is Oyster Pearl the same as before?
A very similar shade, now with an improved formula and enhanced performance.
How should I apply it?
Apply directly to your eyelid and blend immediately. Recommended brushes: 228 Crease Definer, 230 Detail Smoky Blender, 234 Smoky Shader.
Can it be used on the waterline?
Not recommended directly on the waterline, but suitable below the waterline.
How do I prevent drying?
Close the cap until you hear a clear "click" to prevent drying.
Is it vegan and cruelty-free?
Yes, 100% vegan and cruelty-free.
Where is it made?
Made in Italy.
Why might the shade look different on me than in the photos?
Results can vary depending on lighting, skin tone, eye shape and application technique. Each shade is designed to enhance your natural features in a way that feels personal to you.
1.60 g, Base price: £1,625.00 / 100.00 g, Product-Code: ESS003
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Overall rating: 4.7852397 / 5 from 1355 reviews.
The EyeSwipe Longwear Cream Eyeshadow Stick offers a smooth, creamy texture that glides on effortlessly, providing a natural and long-lasting look. Customers appreciate its rich pigmentation and ability to enhance eye appearance, making it a versatile choice for various occasions.
Review topics: ["quality","value","skin","fit","feels","packaging","texture","problem","looks","shade","eyes","colour","coverage","consistency","glow","works","formula","touch","beauty","result","base","price","difference","service","delivery","eyeshadow","pencil","liner","application","buy"].
"I love the new Eyeswipe Cream Eyeshadow, the old one was good but the new updated version is fabulous. I went for the Purple Taupe and it's lovely. I can't wait for the Oyster Pearl to be back in stock as I will be ordering immediately. It goes on to your eye so smoothly and really does last all day without creasing. Just great for creating a summer makeup look! Another great product from Zoeva"
"I am olive complexion, and this eyeshadow is good for day makeup especially office work. I would definitely buy again and it’s easy to apply and lasts almost all day on hot sunny days. I wish they would make the same eyeshadow but in darker shades like plum or aubergine so I can wear it in the evening too."
"J’adore EySwipe longwear cream. Belle Colour. J’avais aussi acheter le couleur Moon Stone. Ça reste plus longtemps que beaucoup des autres eye nake ip."
"Love how it goes on so easily and lasts all day and into night and lifts the eyes"
"Ich habe vor kurzem die Produkte von Zoeva entdeckt und liebe sie alle. Der Eyeliner hat eine cremige Textur, wunderschöne Farben, lässt sich gut verblenden, hält dann aber super. Genauso wie der Eyeshadow. Wunderschön wirken die Wangen mit dem lip and cheek pencil. Auf den Lippen muss eine Pflege darüber aufgetragen werden, sonst wird er auf meinen Lippen zu trocken. Und er braucht kaum Platz in der Handtasche. Tolle Produkte auch für ältere Haut und Augen."
"Lidschatten sieht fantastisch aus und hält den ganzen Tag auch ohne Eyeshadow Base."
"Voorzichtig niet te ver uitdraaien maar verder prima oogmake-up die heel goed blijft zitten"
"Crémeux, pose hyper rapide avec peu de produits. Couleur moonstone : une "tuerie" pour des yeux bleus, entre autres. 👌💯👏 Conforme à la description proposée sur le site."
"Molto versatile , semplice da applicare, di lunga durata"
"Per ora usato soltanto una volta, molto bello"
