Shades
Gel-like formula for smooth, effortless application
Highly pigmented for dramatic definition
Long-lasting & smudge-proof for all-day wear
Incl. VAT, plus delivery costs
100% Vegan
For my Birthday, I gift you love in every iridescent blue stroke!
I created this limited-edition two-tone shade as a reminder that we’re all a little chameleon sometimes — adapting, evolving, and showing up in the light that serves us best. This blue-violet shift reflects that energy: bold, fluid, and beautifully unexpected. Wear it your way. 💙💜
xx Zoe
Dermatologically tested. Sensitive-eye approved. Waterproof.
On application
Through the day
Overall
Based on a consumer-perception study of 22 women. † Hooded and mature eyelid results are based on a subgroup of 8 women aged 40+.
How do I sharpen the Velvet Love Eyeliner Pencil?
Due to its gel-like, creamy texture, the Velvet Love Eyeliner should be sharpened with a high-quality cosmetic sharpener to maintain a precise tip. For best results, we recommend using the ZOEVA Single Sharpener or the Velvet Love Duo Sharpener, which are designed to sharpen soft eyeliner formulas cleanly and evenly.
Is the Velvet Love Eyeliner Pencil waterproof, and how long does it hold?
Yes. The Velvet Love Eyeliner Pencil sets waterproof and smudge-proof and holds for up to 8 hours. The gel-like formula glides on in a single pass, then sets in place — once it has set, the line stays where you placed it through a full day of wear.
Which Velvet Love Eyeliner Pencil shade suits my eye colour?
Use the Eye Colour filter on this page to see which Velvet Love Eyeliner Pencil shades bring out brown, blue, grey, hazel or green eyes. Metallic shades lift the eye with a light-catching shimmer, while Perfect shades set smooth and matte.
How do I build a more intense line with the Velvet Love Eyeliner Pencil?
One pass of the Velvet Love Eyeliner Pencil gives a soft, defined line. Blur the edge with the 230 Detail Smoky Blender Brush, then layer a second pass for full depth. Metallic shades catch the light, so the shimmer shows at its fullest in daylight.
Can I use the Velvet Love Eyeliner Pencil on the waterline?
Yes — the shades labelled Perfect are made for the waterline. They set smooth, hold through the day and stay comfortable against the eye. Metallic shades are made for the lash line, where the shimmer catches the light — we don't recommend them on the waterline.
Is the Velvet Love Eyeliner Pencil suitable for sensitive eyes?
Yes. The Velvet Love Eyeliner Pencil formula was tested by people with sensitive eyes and was well tolerated, and the results were confirmed by ophthalmologists. It is dermatologically tested as well, so it suits most people who usually find eye makeup uncomfortable.
What is the difference between Metallic and Perfect Velvet Love Eyeliner Pencil shades?
Velvet Love Eyeliner Pencil shades labelled Metallic carry a shimmering, light-reflecting finish that lifts the eye. Shades labelled Perfect finish smooth and matte for a clean, defined line. Both share the same creamy, gel-like formula and the same up-to-8-hour wear.
1.20 g, Base price: £1,625.00 / 100.00 g, Product-Code: VLEP034
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Overall rating: 4.6962647 / 5 from 22704 reviews.
The Velvet Love Eyeliner Pencil offers a beautiful blue-violet shift shade that customers love for its smooth texture and easy application. The product is praised for its quality and long-lasting wear, making it a favorite for daily use.
Review topics: ["feels","packaging","texture","colour","looks","quality","shade","problem","eyes","consistency","skin","delivery","value","coverage","irritation","price","size","compliments","softness","eyeliner","formula","lid","light","pencil","selection","buy","application","liner","blends","effect"].
"Another two liners to add to my collection, and this isn't even half of what I have. I'm a real fan of these liners. this beautiful Smoky grape is perfect for this time of the year with your brown jumper in your wall coat, proper Autumn 🍂 vibes"
"Really nice matte liner with a perfect greyish-taupe, will it really nice this time of year when everyone's got their grey jumpers and wool coats on"
"Sehr schöne Eyeliner. Sie lassen sich super samtig auftragen und halten Stunden ohne zu verschmieren. Ich bin absolut begeistert. Ich habe Haselnussbraune Augen und die Farbe zeichnet sich super mit dem Braun ab!"
"As a lady of a certain age i've wasted huge amounts of money on supposedly transfer proof eyeliners that aren't, 10mins after putting them on theres a line above the socket from blinking! This does not happen with these, they stay where you put them yet you can blend them if you want, i love the metalic ones especially!"
"Ces crayons sont incroyables ! Ils ne bavent pas , se posent très facilement, je m en sert pour faire eye liner ainsi que sous mes yeux . Les couleurs diverses proposées sont très jolies et adaptées à tous les yeux . À noter que j adore également le taille crayon spécialement conçu pour ce type de crayon . Je recommande à 100%"
"Je suis ravie de cette pochette : les crayons sont crémeux et faciles à appliquer (j'ai toujours du mal avec les eyeliner), ils ont un rendu magnifique sur les yeux et donnent envie de prendre d'autres teintes. Le taille-crayon fonctionne très bien et la pochette est mignonne pour ranger l'ensemble. Premier achat chez Zoeva et très satisfaite."
"Colore davvero molto delicato ma di una luce e sfumature uniche! Matite mai trovate fino ad ora (in Italia). Coprenza e durabilità come da descrizione .. solo da provare!"
"I love the colour and the way it glides on. Disappointed there is no sharpener included- dreading getting down to the point where it needs sharpening- use the wrong one and you are scuppered!"
"Je suis absolument ravie de mon achat ! Le Love Safari Eyeliner Discovery Kit est vraiment génial : les couleurs sont magnifiques, faciles à appliquer et permettent de créer plein de looks différents, du plus discret au plus sophistiqué. Les eyeliners sont agréables à utiliser, tiennent très bien et le rendu est vraiment canon. 🥰 Un très joli kit, original et pratique, que je recommande sans hésiter"
"Beautiful gel eyeliner that glides on & doesn't pull. Love the metallic finish. Lasts all day. Have never worn a brown eyeliner before but much softer & subtle on a mature eye. Would certainly recommend."
