Creamy, high-pigment colour
Glides on effortlessly, blends in seconds
8 hours of long-wear*
No guesswork. No mess. Just swipe.
Free gift when you spend £55+
100% Vegan
Love at First Swipe
Meet the NEW EyeSwipe. Our upgraded, ultra-creamy eyeshadow stick designed to make eye makeup effortless. Richly pigmented and smoother than ever, it glides on seamlessly, blends in seconds and builds from soft definition to bold impact. The lifeproof formula delivers up to 8 hours* of long-wear, so your look lasts throughout the day.
Is EyeSwipe long-wearing?
Yes. The life-proof formula delivers up to 8 hours* of all-day wear. Once set, the formula locks onto the lids and stays in place without creasing, fading, or smudging.
Do I need a primer?
No, EyeSwipe delivers high color payoff and long-wear performance without a primer.
What are the key characteristics of the EyeSwipe formula?
A creamy texture. High color payoff. Smooth, effortless glide. Long-wear performance (up to 8 hours). Luxurious shimmer finishes.
What's new about the upgraded formula?
The new EyeSwipe is creamier and smoother than before, with richer pigment and improved blendability. It delivers instant colour payoff with enhanced 8-hour wear performance.
Is Oyster Pearl the same as before?
A very similar shade, now with an improved formula and enhanced performance.
How should I apply it?
Apply directly to your eyelid and blend immediately. Recommended brushes: 228 Crease Definer, 230 Detail Smoky Blender, 234 Smoky Shader.
Can it be used on the waterline?
Not recommended directly on the waterline, but suitable below the waterline.
How do I prevent drying?
Close the cap until you hear a clear "click" to prevent drying.
Is it vegan and cruelty-free?
Yes, 100% vegan and cruelty-free.
Where is it made?
Made in Italy.
Why might the shade look different on me than in the photos?
Results can vary depending on lighting, skin tone, eye shape and application technique. Each shade is designed to enhance your natural features in a way that feels personal to you.
How long does delivery take?
Delivery times depend on your location. Estimated shipping times are: UK: 2–3 business days, Germany: 2–3 business days, EU: 3–5 business days, International: 5–10 business days. Please note that delivery times may vary slightly during busy periods.
When will my order be shipped?
Orders are usually processed and dispatched within 1–2 business days after the order has been placed. Once your order has been shipped, you will receive a confirmation email with tracking information.
How can I track my order?
As soon as your order has been shipped, you will receive a shipping confirmation email with a tracking link. You can use this link at any time to check the current delivery status of your parcel.
What should I do if my order is delayed?
If your order has not arrived within the estimated delivery timeframe, please allow a little additional transit time as shipping delays may occasionally occur. If your order still hasn't arrived, please contact our Customer Care team for assistance.
Do I have to pay customs duties or import fees?
For deliveries outside the European Union, customs duties or import fees may apply and are determined by the local customs authorities. These charges are the responsibility of the recipient. Orders shipped within the EU and to the UK are not subject to additional customs duties.
How long do I have to return my order?
You can return unused and unopened products within 28 days of delivery. To be eligible for a return, items must be in their original condition and packaging. Please make sure the products have not been used or opened.
Can I return opened cosmetic products?
For hygiene and safety reasons, opened or used cosmetic products cannot be returned. We can only accept returns of products that are unused, unopened, and in their original packaging.
Who pays for return shipping?
Return shipping costs depend on the country from which the return is sent. In some regions, customers are responsible for return shipping fees. Please refer to our Returns Policy for detailed information about return costs and instructions.
When will I receive my refund?
Once we receive and inspect your return, refunds are usually processed within 5–14 business days. The refund will be issued to your original payment method.
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Overall rating: 4.781961 / 5 from 1275 reviews.
The EyeSwipe Longwear Cream Eyeshadow Stick offers a smooth, creamy texture that blends seamlessly and lasts up to 8 hours. Customers appreciate its easy application, long-lasting wear, and the beautiful, natural-looking shadows it provides. The product is praised for its ability to make eyes look brighter and more youthful.
Review topics: ["quality","texture","packaging","service","value","formula","skin","fit","looks","glow","shade","result","eyes","coverage","consistency","colour","touch","base","beauty","price","feels","delivery","works","liner","difference","effect","eyeshadow","pencil","application","buy"].
"Ich habe vor kurzem die Produkte von Zoeva entdeckt und liebe sie alle. Der Eyeliner hat eine cremige Textur, wunderschöne Farben, lässt sich gut verblenden, hält dann aber super. Genauso wie der Eyeshadow. Wunderschön wirken die Wangen mit dem lip and cheek pencil. Auf den Lippen muss eine Pflege darüber aufgetragen werden, sonst wird er auf meinen Lippen zu trocken. Und er braucht kaum Platz in der Handtasche. Tolle Produkte auch für ältere Haut und Augen."
"Absolutely love the eye swipe. It is soft, creamy, easy to apply, great colour and stays on. I have two colours so far, can’t wait to get more ."
"J’adore la texture, le rendu, la couleur et une bonne tenue toute la journée Je recommande +++"
"Après avoir essayé les eyeliners comme fard à paupières, j'ai essayé ces crayons qui à mon sens offrent une meilleure couvrante. Désormais je réserve mes eyeliners pour le contour des yeux et j'utilise ces crayons comme fard à paupières. Il ne faut pas hésiter à les travailler au pinceau pour avoir un beau rendu comme sur le site."
"Nice colour eyeshadow and looks really polished with a brown eyeliner and black or brown mascara."
"Er ist etwas dunkler und brauner als erwartet, aber fairerweise muss ich sagen, dass die Bezeichnung smoky khaki es eigentlich sehr gut beschreibt. Auf der Abbildung sieht er etwas grüner aus. Bei mir hält er ohne Primer nur mittelmässig, aber ich habe eher fettige Haut. Er lässt sich gut auftragen."
"Un eyeshadow à la couleur subtile, simple d' application qui va à toutes les couleurs d'yeux. Une belle découverte. Merci Zoeva 👍☺️"
"Ich liebe den eyeshadow von Zoeva. Ich habe ihn in taupe und grün. Schimmert wunderschön, lässt sich gut verblenden und setzt sich nicht in den Falten ab. Ich habe schon weitere Farben im Warenkorb."
"Absolutely love this khaki shade just what I wanted. Definitely will order more colours."
"Très bons produits et un super service après-vente 🥰"
Orders usually take 2-3 working days from dispatch but can take 4-5 days to the Scottish Highlands, Northern Ireland and the Channel Islands.
Next Day Delivery is also available, and can be selected at checkout.
Yes, we deliver for free in the UK, including the Scottish Highlands, Northern Ireland and the Channel Islands.
Next Day Delivery is also available, and can be selected at checkout.
We accept all major credit/debit cards, PayPal, Apple Pay, and more
