Melts into skin. Blurs out.
Buildable from a sheer veil to a dewy flush
Skincare-infused with Shea Butter + Vitamin E
Made for real skin, at every age
Incl. VAT, plus delivery costs
Gift when you spend £50+
100% Vegan
Touch the Velvet Love Blush Balm to your cheek and the texture melts in, spreads without streaking, and sets to a satin finish. Build it from barely-there to a full dewy flush with a fingertip or a brush — no mirror, no mess. Developed with Korean skincare formulators, Shea Butter and Vitamin E condition as it goes on, so the wear stays soft and never sits dry.
Suitable for all skin types, including sensitive. Non-comedogenic.
Which Velvet Love Blush Balm shade suits my skin tone?
All six shades are made to be worn on any skin tone — what changes is how far you build them. Peach Sorbet is a soft peach, Camelia a soft pink, Peony a muted rose, Café Rose a rosewood, Sour Cherry a cool cherry red, and Tomato a neutral red. Warm undertones sit easily in Peach Sorbet and Café Rose, while cool undertones sit easily in Camelia, Peony and Sour Cherry. Start with one dab and build until the colour reads like your own.
How do I apply the Velvet Love Blush Balm?
Dab the balm onto your cheeks and let your fingertips melt it into the skin. One dab is a soft veil, three build a fuller flush. For a more defined cheek, sweep the 127 Blush & Contour Brush over the balm and blend upwards along the cheekbone. No mirror needed.
How do I tell what a shade will look like on me?
Truest in daylight — and worn. The balm melts into your own skin tone, so it reads slightly differently on everyone. That is why we show every shade worn on different models and skin tones rather than as a swatch alone, and name the tone family next to each shade: soft peach, soft pink, muted rose, rosewood, cool cherry red and neutral red.
Can I wear the Velvet Love Blush Balm over foundation and with powder?
Yes. It blends over foundation and cream products. If you set your skin with powder, apply the balm first and the powder after — powder on top holds the colour in place and extends the wear.
Can I use the Velvet Love Blush Balm on my lips?
Yes. Dab it onto your lips for a monochrome look — cheeks and lips in one shade. Shea Butter and Vitamin E keep the texture comfortable on the lip. For a more defined mouth, line first with a Velvet Love Lip Liner in a close tone.
What finish does the Velvet Love Blush Balm have — satin, glossy or matte?
Satin. Soft and light-reflecting, neither glossy nor matte. It does not fully dry down, so it keeps a light balmy feel and a fresh, skin-like finish rather than setting hard like a powder.
Is the Velvet Love Blush Balm suitable for dry, sensitive, mature or combination skin?
Yes. It was developed with Korean skincare experts, is formulated for every skin type including sensitive skin, and is non-comedogenic. Shea Butter and Vitamin E hydrate as you apply, so the texture melts into dry patches and fine lines instead of sitting on them. On combination or oily skin, set with a light powder.
Is the formula buildable, and what if the colour barely shows?
Yes, it builds. One dab is a veil, three a fuller flush. Warm the balm with your fingertip first — the texture releases more colour once it melts, and layering a second and third dab on the same spot builds depth faster than spreading it wider. If a shade still reads too soft on you, Café Rose, Sour Cherry and Tomato carry more depth in a single dab.
9.00 g, Base price: £288.89 / 100.00 g, Product-Code: VLBB003
Choose options
Melt it in
Build it up
Sculpt it
Overall rating: 4.9135804 / 5 from 162 reviews.
The Velvet Love Blush Balm offers a fresh and healthy appearance, blending seamlessly for a dewy flush. Its gorgeous color provides a perfect glow, suitable for all skin types, including sensitive, with a non-comedogenic formula.
Review topics: ["feels","packaging","texture","colour","looks","shade","glow","delivery","consistency","blush","blends","application","finish","blusher","balm","durability","effect"].
"Ich bin echt begeistert von Sour Cherry! 😍 Im Tiegel sieht die Farbe erstmal wahnsinnig dunkel aus, aber auf der Haut ist sie einfach wunderschön. Man braucht nur sehr wenig davon. Durch die cremige Textur lässt er sich super verblenden und hinterlässt genau diese schöne Frische, als wäre man gerade von einem Spaziergang gekommen. Nicht zu pink und überhaupt nicht angemalt – einfach schön durchblutet und frisch. Definitiv mein neuer Lieblingsblush! 🍒"
"I was recently gifted this blusher and at first glance I loved the colour but wasn’t sure on the depth of it. How wrong was I! I used this on a mother of the bride and in shade Peony this worked perfectly. It’s nice and buildable and easy to blend. Will be using this tons more!"
"Super leichter Farbton, hatte erst befürchtet, dass er zu stark rüberkommt, aber man kann sonst noch mal nachlegen. Die Textur ist sehr schön weich und gut verstreichbar. Ich benutze es auch für die Lippen, um ihnen etwas Farbe zu verleihen. Für mich optimal 👄"
"Prodotto ottimo. Lo applico direttamente sul viso e sfumo con un pennello. Colorito a tutta salute. Ho preso un colore intermedio, perché non sono abbronzata…sfumabile, non appesantisce, durevole, effetto naturale, non si toglie dal viso, non fa macchia, no illuminante… come lo volevo. , prenderò sicuramente una tonalità più scura per l’inverno. ,effetto bon ton. Prodotti eccezionali."
"Fabulous blush, the best I have ever used. The colour and texture are perfect and it is easy to apply. It also causes no irritation to my very sensitive skin."
"Super cremig, leichte Anwendung. Er verschmilzt mit der Haut, ist aufbaubar und macht keinen "Maskeneffekt". Ich benutze ihn ebenfalls auf den Lippen für ein harmonisches Gesamtbild. Bin sehr zufrieden."
"Ich bin begeistert- die Textur, die Farbe und das einfache unkomplizierte auftragen."
"Bon produit, rendu naturel et facike d’utilisation."
"Stupendi sono delicatissimi molto Morbidi e facilissimi da stendere . li adoro"
"Sehr angenehm zum Auftragen. Sieht natürlich aus,schöne Farbe👍"
