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L80.VLEP.MVP001

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Velvet Love Eyeliner

40+ Shades

Long-wear

Smudge-proof

★★★★★4.720,865 reviews

Vegan

Made in Germany

Free DeliveryFast UK dispatch
4.5 ExcellentTrustpilot
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Our Bestseller Shades

Your eye wardrobe. Curated.

Your match

Your 4 best personal fits, for everyday.

The strongest four for your colouring — pre-selected and ready.

More in your palette

Shades that also suit you.

Complete your eyeliner kit

The tools that finish it.

The sharpener is included from three shades, the brush-cap from four.

Free DeliveryFast UK dispatch
4.5 ExcellentTrustpilot
Secure CheckoutEncrypted

Luxury Makeup Made Easy.


Founded and led by Zoe Boikou. Luxury formulas from Italy, Korea and Germany; brushes handcrafted by Asian artisans — made to wear your way.

Zoe Boikou
Founder & CEO, ZOEVA
4.5 ExcellentTrustpilot
Free DeliveryFast UK dispatch
Secure CheckoutEncrypted
Ways to pay
Pay G Pay VISA PayPal

All major cards & digital wallets — Apple Pay, Google Pay, Mastercard, Visa, PayPal.

Secure by design
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Secure Checkout with 256-bit SSL encryptionEvery page and payment is encrypted end-to-end. Your card details never touch our servers.
3-D Secure authenticationVerified by Visa & Mastercard SecureCode add a bank-verified layer to every transaction.
Buyer protection
Easy returnsNot in love? Return unopened items within 14 days. Your statutory rights are unaffected.
Tracked deliveryEvery order ships tracked from the UK with email updates from dispatch to doorstep.
The pencil

A creamy metallic gel pencil that glides on like a balm, then sets to a budge-proof, high-shine finish. Built to line, smoke and tightline — one pencil, endless eyes.

Wear time
Up to 12 hours, transfer-resistant
Finish
Metallic gel, blends then sets
Net weight
0.3 g · approx. 200 applications
Formula
Vegan · cruelty-free · waterline-safe
Origin
Developed & made in Germany
Pairs with
The Sharpener & Blending Brush-Cap
What buyers say
4.7 20,865 reviews
5 81%
4 13%
3 4%
2 1%
1 1%
H Hannah M.Verified buyer
Rated 5 out of 52 weeks ago
Stays put through a 12-hour day

I have hooded, oily lids and nothing survives — this does. Lined my waterline at 7am, checked at dinner and it hadn't moved or smudged. The colour still looked freshly applied.

Metallic Champagne
P Priya R.Verified buyer
Rated 5 out of 51 month ago
The glide is genuinely unreal

No tugging, no dragging on delicate skin — it goes on like a cream and you get about ten seconds to smoke it out before it locks. Smoky Quartz has become my everyday wash.

Metallic Smoky Quartz
L Lena K.Verified buyer
Rated 4 out of 51 month ago
Beautiful colour — sharpen gently

Pigment and shine are stunning and it lasts all day. One tip: the formula is soft, so use a light hand with the sharpener. The free sharpener in the set is the right tool for it.

Perfect Plum
S Sofia D.Verified buyer
Rated 5 out of 53 weeks ago
Bought four, kept all four

Came for one, the set maths made four irresistible — and I reach for every one. Chocolate for work, Champagne to brighten, Smoky for evenings, Aubergine for drama. Worth it.

Metallic Chocolate & 3 more
The small print
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